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For more than 25 years I've helped businesses communicate, connect and build through sales, marketing, executive interviewing, voiceover, and video production.
And my experience has given me a unique perspective: I understand how to uncover great stories, make people comfortable on camera, and transform real conversations into memorable content.
Over the years, I discovered something unexpected.
The most successful business leaders already have the ideas, the experience, and the wisdom their audience wants to hear. What they often don't have is the time, the creative process, or the right partner to bring those ideas to life.
That's where I come in.
For 60 days, I immerse myself in your business, your stories, and your vision.
Together, we transform your experiences and stories into six months of engaging content your audience will enjoy, remember, and share.
You stay focused on running your business.
I'll handle the creative heavy lifting.
One Client
I work with only one Intensive client at a time.
You have my complete focus.
For 60 days, I become an extension of your marketing team.
And you'll come out with six months of content.
Together, we'll create a library of approximately 52 pieces of strategic content (two posts per week for six months), giving your marketing team a consistent stream of unique, memorable, story-driven content to publish.
We all have competition. And we've found that most companies in a specific industry struggle to stand apart. Features, pricing, and service promises are often remarkably similar.
The real differentiator isn't what you sell, or how good your service is. It's the person behind the company.
I help founders, presidents and executives transform their experience, insights, and stories into memorable content that gives people a reason to choose them.
Work From Home - Killing Careers of our Youth
Where Is Your Data Swimming?

Joel and Jaguar Theme Song
Joel Ciniero On Don't Hire The Gunslinger
Wisdom From The Patio Teaser Video
Joel Knows Where The Rabbits Are
Joel The Pilot Off Course Great Video
Joel The Rancher: Fix It With What You've Got Short

Joel The Contrarian WFH Seemed So Great w Music
Joel The Contrarian Basic Stage Entrance Intro
Joel The Rancher Vertical Fix It With What You've Got Short
Joel WFH Career Trajectory Matters Video
Joel The Ballerino Edited Final
Joel The Rancher Hero Video
Joel The Rancher
Joel The Pilot
Corpprate Culture 101
Last Hire ... A Nightmare!
Lessons from Joel The Rancher
Lessons From Joel The Pilot
Off Course? Great!
Wisdom From The Patio with Joel Ciniero
Nobody Scheduled This Meeting
Fix It With What You've Got
Career Trajectory Matters!
Corp Culture Caught Not Taught Image
Joel The Contrarian Vertical Image
Don' Hire The Gunslinger
Joel The Pilot: Off Course? Great!
60-Day Intensive with Donna
I get to know you—not just your business.
We identify the stories, themes, and ideas worth sharing.
We record relaxed, authentic conversations that become engaging content.
Your marketing team receives 6 months of unique and memorable content they can publish and add to their existing strategy.
60-Day Intensive with Donna
After 60 days, you'll leave with far more than videos.
You'll have:
✔ A clear library of authentic content.
✔ Greater executive visibility.
✔ Six months of strategic social media assets.
✔ A repeatable content process.
✔ Confidence on camera.
✔ A creative partner who understands your business.
$20,000.00
Discover. Organize. Launch.
You know you have something worth saying. You simply haven't found the best way to communicate it.
Maybe you've thought: “I know I have something valuable to share ... I just don't know how to get it out.” Or: “Everyone keeps telling me I need to create content ... but I have no idea where to begin.” Or: “My marketing agency keeps asking what makes us different from our competition.” If so, you're exactly who I built this for.
Everything you need is already inside you. My role is to help uncover your expertise, organize your thinking, and transform your experiences into meaningful content that people remember.
What We Do Together
Together we'll uncover the expertise, stories, experiences, and perspectives you already possess—and transform them into a strategic content foundation that reflects who you are and what makes you different.
What's Included
• 60-day strategic engagement
• Discovery interviews
• Message development and positioning
• Strategic content planning
• Recording sessions
• Approximately six months of strategic content
• Collaboration with your marketing team
A Note About Success
The Executive Influence Intensive is designed to reveal your key differentiators. Your marketing agency is designed to deploy them. My focus is discovery, messaging, and strategic content. Their focus is publishing, optimization, and ongoing execution. Together, those two roles create the greatest opportunity for long-term success.
Investment
Executive Influence Intensive
$20,000
60-Day Strategic Engagement
Approximately six months of strategic content
One trusted creative partner
Let's Begin the Conversation
$40,000.00
Build. Refine. Expand.
You've completed an Executive Influence Intensive and don't want to lose the momentum you've created. Or you recognize that meaningful influence is built through consistent visibility over time.
What We Do Together
Your first Intensive uncovers the foundation of your story. The Momentum package builds upon it. Because we've already completed the discovery process, we spend less time uncovering your expertise and more time refining your message, capturing new insights, and expanding your influence.
What's Included
• Two Executive Influence Intensive engagements each year
• Approximately twelve months of strategic content
• Continued message refinement and positioning
• Fresh stories, business insights, and thought leadership
• One trusted creative partner
Ideal For
• Business owners committed to long-term visibility
• Executives building industry influence
• Subject matter experts
• Conference speakers
• Organizations that value a strategic year-round content plan
A Note About Success
Like the Intensive, the Momentum package is designed to complement—not replace—your marketing team. My role is to continue uncovering expertise and creating meaningful content. Their role is to deploy, monitor, and optimize it.
Annual Investment
Executive Influence Momentum
$40,000 annually
Two 60-Day Executive Influence Engagements
Approximately twelve months of strategic content
One trusted creative partner
Let's Continue the Conversation
Your expertise doesn't stop evolving. Neither should the way you share it.
A few meetings, a few recording sessions and in 2 months your marketing team is going to love you!
If they have been hounding you for video content and you feel like a deer in the headlights, then I'm really glad our paths crossed.
You're just one conversation away from fixing that problem!
Joel Ciniero had decades of business experience, strong opinions, and incredible stories—but like many busy executives, he wasn't sure how to consistently turn them into engaging content.
His marketing team encouraged him to post more videos.
Like many executives, he knew he should...
He just didn't have the time, the process, or the creative partner to make it happen.
I didn't show up with just a mic and camera.
I showed up with questions.
Together, we uncovered the experiences that had shaped Joel as a leader—from ranching and flying to ballet, staffing, and executive leadership.
Those stories became the foundation for an entire content campaign.
From one executive's life experiences, we created:
• Wisdom From the Patio
• Joel the Contrarian
• A keynote speaking platform
• Dozens of social media videos
• Custom graphics
• Original music inspired by his ideas
• A repeatable content strategy
The Back Story
What began as a request for a few social media videos quickly evolved into something much bigger.
Joel Ciniero's marketing team had been encouraging him to create selfie-style videos for social media, but like many busy executives, he wasn't sure where to begin. He had decades of experience, countless stories, and strong opinions, but no clear strategy for transforming them into meaningful content.
Then he remembered an on-camera interview I had conducted with him at the 2019 NetSapiens User Group Meeting. During that interview, he felt comfortable, natural, and genuinely enjoyed the process. That experience led him to reach out and ask if I could help.
I knew the answer wasn't simply to hand him a camera.
It was to uncover the story that was already there.
During our first discovery session, I began asking questions—not about marketing, but about Joel's life.
Within minutes, a much bigger picture began to emerge.
I discovered that Joel had:
• Worked on a ranch.
• Earned his private pilot's license.
• Performed in a professional ballet production at the Dorothy Chandler Pavilion in Los Angeles.
• Developed a thoughtful, contrarian perspective on the long-term impact of remote work.
Joel brought himself to each one of these career experiences, and he gleaned from each one something that added to his overall perspective and way of conducting his life and businesses.
What fascinated me wasn't that Joel had lived so many different chapters.
It was realizing that every chapter had contributed to the leader he had become.
His experiences weren't random.
They were connected.
Each one had shaped the way he thinks, leads, solves problems, and challenges conventional wisdom.
Those discoveries became the foundation for an entire thought leadership campaign, keynote platform, and a year's worth of strategic content.
It also helped me discover something about my own work.
I don't simply help people create content.
I help them discover what makes them different.
Because every remarkable leader has a story worth telling.
Most simply need someone to help uncover it.
I wonder...
What stories, experiences, and perspectives are waiting to be discovered in yours?
Let's begin the conversation.
“It is rare to find a single professional who can execute the work of an entire marketing department, but Donna Renee is exactly that. As the President of Kongusto, I have had the absolute pleasure of working with Donna to produce several short-form videos for our brand, and the results have been nothing short of exceptional. In today's fast-paced digital landscape, short-form video is the new "sales engine." It creates pathways to lead generation and audience engagement that simply didn't exist before, particularly on platforms like LinkedIn, Facebook, and Reels. Donna understands this dynamic implicitly and knows exactly how to build a viral, high-impact marketing program around it. Usually, bringing a vision like this to life requires a disjointed team of specialists. Donna, however, brings together years of experience in voice-over, podcasting, marketing, sales, and video editing into one unified, perfectly executed skill set. She seamlessly guided us through the entire process—taking the idea from the initial concept and storyboarding, to subject review, production meetings, and final delivery. What truly sets Donna apart is her unique ability to bring out the absolute best in her subjects. Sitting in the interview chair can be daunting, but Donna expertly extracts the right information in a way that only a seasoned professional can. She makes you feel comfortable, confident, and authentic, ensuring the final product truly resonates with your buying market. If you are an executive or business owner looking to elevate your brand, generate real leads, and harness the power of video marketing, I cannot recommend Donna highly enough. She is incredibly talented, a master of her craft, and an absolute joy to work with.”
President, Kongusto
“From my perspective as Kongusto's marketing associate, working with Donna has been a genuine creative partnership. One of the first things I pushed for was getting Joel in front of the camera. I saw early on that his voice, his stories, and the way he thinks about this industry were something no competitor could replicate. Donna took that idea and ran with it in ways I hadn't even imagined, building entire content frameworks around Joel's personality, his lessons, and his point of view. What's been different about working with Donna is that she doesn't just execute what you hand her. She challenges the thinking, elevates the concept, and brings a level of creative strategy that has genuinely changed how we approach our content. But honestly, what stands out most isn't just the work. It's how she shows up. Donna doesn't feel like an outside vendor we hired for a project. She feels like part of our team, someone who genuinely cares about where Kongusto is going, not just about delivering the next deliverable. That kind of investment is rare, and we don't take it for granted. We're still early, but the direction is clearer, the content is sharper, and Joel's personal brand is becoming something real. That doesn't happen without someone who's truly in it with you.”
Marketing Director, Kongusto